Amazon’s Black Friday Week is nearly over, coming to a close at the end of today (1 December, Cyber Monday) in the UK.
This year’s event features over a million deals across all categories including home, electronics, beauty, and apparel. So, whether you're shopping for Christmas gifts or treating yourself to new tech, there’ll be something for you.
Tech fans can explore deals on premium brands like Bose and GoPro, while home and kitchen enthusiasts will find discounts on products from brands including Ninja, Shark, and Philips.
Here are some of the brands and deals you can expect to find during Black Friday and Cyber Monday 2025 on Amazon.
Amazon devices deals: Kindle, Echo, Fire TV, Ring Video Doorbell, and more
Open up a world of colour with the Kindle Colorsoft, now up to 32% off. The 7" Colorsoft display is high-contrast and easy on the eyes, with paper-like colour that brings covers and content to life.
Get up to 60% off the Ring Battery Video Doorbell. With this Battery Video Doorbell, you'll know who is on your property whenever your Video Doorbell is pressed or motion is detected.
Enjoy up to 10% off the Echo Show 21. Our largest smart display yet, this stunning 21" Full-HD smart display is perfect for your kitchen and built to show you more.
The Echo Pop is now up to 51% off. This compact Bluetooth smart speaker with Alexa features full sound that's great for bedrooms and small spaces.
Snag up to 56% off the Amazon Fire TV 55-inch Omni QLED series 4K. This stunning display makes films, series, and live sport pop in brighter, richer, and more lifelike colours.
Tech and gaming deals: PlayStation 5 controllers, mobile phones, laptop deals, Nintendo Switch games, and more
Get up to 38% off the latest Google Pixel 10, packed with smart AI features and an all-new telephoto lens with 20x Super Res zoom.
Treat the audiophile in your life with up to 34% off this pair of Bose headphones, featuring spatial audio that makes music feel more real.
Perfect for any football fan, get up to 42% off EA Sports FC 26 for the Nintendo Switch, featuring the best footballers from the biggest clubs and competitions across the world.
Fancy a boogie?Take advantage of up to 42% off Just Dance 2026 for the Nintendo Switch. The all new track-list features hits like Houdini by Dua Lipa and All Star by Smash Mouth.
Enjoy up to 28% off the Garmin Forerunner smartwatch. This easy-to-use running smartwatch monitors heart rate at the wrist and uses GPS to track how far, how fast, and where you’ve run.
Snag an Xbox controller for up to 33% off. Stay on target with textured grip on the triggers, bumpers, and back case, also with a new hybrid D-pad for accurate, yet familiar input.
The PlayStation 5 DualSense Wireless Controller is now up to 28% off. Discover a deeper, highly immersive gaming experience.
This portable printer from POLONO is now up to 64% off. Print wherever you need. Whether it's in your car, backpack, or during business travel.
Up to 33% off the Lumie Bodyclock Glow. Wake with a gradual sunrise to feel naturally refreshed.
Experience advanced health monitoring with Oura. The Oura Ring 4 is now up to 32% off with compact and intelligent design for comfortable everyday wear.
The Samsung Galaxy Buds3 Pro are now up to 37% off, featuring immersive sound with the ultimate Hi-Fi.
Get up to 35% off the Microsoft Surface Laptop. Built with the latest Qualcomm Snapdragon X Plus processors, Surface Laptop delivers powerful performance and AI accelerated power.
Book deals: A Court Of Thorns And Roses, One Of Us, and more
Get up to 58% off the five-book box set of A Court Of Thorns And Roses. Delve into the hottest fantasy series and TikTok sensation that has taken the world by storm.
Best-selling novel One of Us is now up to 54% off. Immerse yourself in a compulsive story of betrayal, old bonds, and buried scandals.
Dive into the world of Hockney, with up to 26% off David Hockney. A Chronology. This hardcover special edition brings his work to life with reviews and reflections by the artist himself.
Snag up to 60% off Dishoom. The first-ever cookbook from the famed Indian restaurant features some of their most-loved recipies.
Home deals: Shark vacuum cleaners, Philips Hue, and more
Keep your home clean with Shark. The Shark PowerPro Cordless Stick Vacuum Cleaner is now up to 32% off.
Up to 42% off this four-pack of Philips Hue smart light bulbs. Choose from 16 million colours and control your lighting with your voice or the app.
Enjoy up to 30% off this Toshiba microwave. With 10 power levels, this countertop device can be your ultimate kitchen helper.
Up to 41% off this robot vacuum cleaner from Eufy. Get rid of pet hair, crumbs, and dust from your floors with up to 4,000 Pa of strong suction.
Join the air fryer club. The Ninja Foodi MAX Dual Zone air fryer is now up to 35% off and features six cooking functions—from air fry to roast.
Get up to 46% off this Yankee scented candle. Fill your home with the delicious, sweet scent of rich, ripe black cherries.
Stay warm with up to 31% off this Bedsure heated throw blanket. Covered in a super soft fleece for maximum cosiness, it's perfect for the colder months
Beauty and skincare deals: L'Oreal, Kiehls, CeraVe, and more
Up to 34% off Kiehl’s Ultra Facial Cream. This lightweight moisturiser absorbs into the skin, leaving it supple and nourished for up to 72-hour hydration.
Experience the ultimate shine transformation. L'Oreal Paris Elvive’s glycolic gloss, now up to 53% off, instantly transforms dull hair for long-lasting shine and smoothness.
The Philips Lumea, an IPL hair-removal device, is now up to 47% off. Lumea IPL can effectively reduce hair for not just 12 months, but up to 18 months.
Alien by Mugler is now up to 33% off. An iconic woody, floral fragrance that reveals spectacular femininity.
CeraVe Hydrating Cleanser is now up to 27% off. This gentle, non-foaming cleanser effectively cleanses the face and is designed for dry to normal skin.
Snag up 30% off La Roche-Posay Cicaplast Baume B5+, a multi-purpose balm clinically proven to immediately soothe uncomfortable, damaged, and irritated skin.
Up to 46% off the Braun Series 9 Pro+ electric shaver. This is the company's best electric shaver, with perfectly synchronised shaving elements to gently cut the toughest beards in every stroke.
Fashion deals: Vans, Levi's, and more
The Vans WardSneakers for women are now up to 58% off. These eye-catching side-stripe wide fit trainers are great for dress-down days at work or weekend casual wear.
Travel in style, with up to 50% off the American Tourister Soundbox suitcase. Light and resistant thanks to the polypropylene material, this suitcase also features a fixed three-digit recessed TSA Lock.
Snag a deal on the original straight fit jean. These Levi's Men's 501 Original Fit Jeans are now up to 19% off.
Get up to 50% off the Reebok Club C Double trainers for women. Decades after hitting the tennis courts, this timeless style remains a firm favourite.
Enjoy up to 56% off this Armani Exchange watch for men, featuring a round stainless steel case in polished and brushed finishing.
Toys and games deals: LEGO, Play-Doh, Wicked dolls, and more
Defy gravity this Christmas. Up to 20% off, this singing Glinda fashion doll brings the music of Wicked to life.
This Play-Doh Rainbow Swirl Ice Cream Playset encourages hands-on play and imagination—and is now up to 36% off.
Get up to 33% off Outsmarted, the app-connected TV quiz show board game
Find up to 55% off Catan. Designed for three to four players, this is the perfect game for Christmas or family game nights.
Bring Star Wars to life with this LEGO AT-TE Walker. Now up to 28% off, it features five minifigures, including Commander Cody, a 212th Clone Gunner, and three 212th Clone Troopers.
Check out the LEGO Store to see all the other LEGO deals happening this Black Friday and Cyber Monday.
Great value, year-round
As well as great Black Friday and Cyber Monday deals, Amazon works hard to provide low prices for customers throughout the year.
A recent study from Profitero revealed that Amazon offers the lowest online prices compared to 18 major UK retailers on more than 7,500 identical products across multiple areas including everyday essentials and Christmas gifting categories like toys, electronics, and beauty – and found Amazon prices to be 16% lower on average in everyday categories.
Customers can be confident that when they shop on Amazon, they will find low prices on a wide selection of products every day.
