This year, Amazon’s Black Friday Week starts on 17 November at 00.01am GMT, with new deals being added to the site every day until 11.59pm GMT on 27 November.
During the event, you’ll be able to shop Amazon’s best prices of the year so far across a huge variety of products from leading brands, ranging from homeware and beauty to electronics and major appliances.
With so many deals on offer, you may be wondering how you can make sure you get the best savings this Black Friday Week. Read on for our top tips for shopping and saving big.
Find personalised deals
Discover the deals most relevant to you by checking out your Amazon personalised recommendations.
You’ll see a list of suggested deals that are completely customised to you based on your previously saved and purchased items, and you can find deal recommendations based on your browsing history with Keep Shopping For.
With new deals added to the site daily throughout Black Friday Week, keep an eye on your personalised recommendations to find your most unmissable offers.
This Black Friday Week, consider Alexa your personal shopper. Set up personalised deal notifications so Alexa can let you know when eligible items in your Wish List, Basket, or Save for Later go on offer, and check your latest customised deal recommendations by asking “Alexa, what are my deals?”
Once you’ve found a deal you want to buy, you can ask Alexa to purchase it for you by saying “Alexa, buy it for me.”
Save big on small businesses
To find great deals while supporting small businesses, visit our Small Businesses page to discover a brilliant collection of unique brands — perfect for finding that special gift this festive season.
If you’re looking for something specific, you can do a regular search and apply the Small Business Search filter to find the product you are looking for from a fantastic small business.
Don’t forget to look out for the Small Business badge to find products from more growing brands than ever before, including deals from MySweetSmile, Nutri Paw and NYK1 Secrets.
Explore a wide range of delivery options
Get your Black Friday purchases quickly and easily by choosing the delivery option that best suits your needs.
If you’re a Prime member in the UK, get unlimited One-Day Delivery on millions of items across every category, with Same-Day Delivery available on over a million items in Greater London, Edinburgh, Glasgow, Birmingham, Bristol, Manchester, Leeds, Liverpool, and more (minimum order values apply).
Alternatively, you can select free delivery to Amazon Lockers or Counters, or choose the delivery day that works for you with Amazon Day.
With so many deals available throughout Black Friday Week, and more being added every day, follow these tips to discover and shop the biggest and best offers.