Our Impact

Empowering Small Businesses

We invest in the success of entrepreneurs, artisans, and small businesses selling in our Amazon Store. When they thrive, our customers benefit from the products and services they offer. That’s part of the reason we have invested more than $30 billion—between 2019 and 2020—in logistics, tools, services, programmes, and people to foster the growth of our sellers.

Small and medium-sized enterprises (SMEs) selling in Amazon’s Store come from more than 130 countries around the world.

Since 2000, Amazon has made its virtual shelf space available so small and medium businesses can reach hundreds of millions of customers, build their brands, and grow their business. Amazon’s investments in support logistics, tools, services, programmes, and people to foster the growth of our SME sellers. The result continues to pay off for sellers and customers. Small and medium-sized enterprises (SMEs) continue to account for more than half of everything we sell in our online stores, and we are always innovating to help them to grow their businesses and their sales continue to outpace our first-party sales. More than ever, we admire our small business partners’ entrepreneurial spirit and drive to innovate, and Amazon will continue to do everything we can to support them.
UNP Amazon 42213 Gluten Free Bakery London

Amazon announces £2.5 million Apprenticeship Fund to help small businesses across England upskill their workforces

The Amazon Apprenticeship Fund will help small businesses, creative industry partners and Amazon Web Services customers by funding more than 200 new apprenticeships.