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Amazon’s “Day 1” mentality is our approach to doing everything with the energy and entrepreneurial spirit of a new organization on its first day.

Working to earn and keep our customers’ trust is the single biggest driver of Amazon’s Day 1 approach. Amazon’s decision-making process asks employees to consider whether an action is a one-way door—consequential and nearly irreversible—or a two-way door, easy to change course and go back. Discover more about who we are through our Leadership Principles.

Learn more about us

  • Amazon employee in safety vest smiling next to blue delivery carts
    While our business has evolved over the years, one constant is customers’ desire for lower prices, better selection, and convenient services.
  • Three seperate photos showing smiling Amazon employees standing infront of and inside fulfilment centres
    Explore Amazon's economic impact in nations and regions across the UK.
  • EV Rickshaw Driver in India
    Our workplace is made up of a talented, global team of individuals who work hard every day to create a great experience for customers, employees, partners, and the communities where we serve.
  • Web Hero-Leadership Principles
    Amazon employees use the Leadership Principles every day as we’re discussing new projects, deciding on the best solution for a customer's problem, or interviewing candidates.
  • Amazon smile logo
    We’re honored to be recognized for the work we do on behalf of our customers, employees, and communities around the world.
  • Shareholder letter hero with smile
    Read the most recent letters to Amazon's shareholders from our CEO.
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We invest in the success of our employees

Amazon will spend over $1.2 billion to provide free skills training to employees—helping them further their careers in tech and in-demand roles such as cloud computing. Learn more about how we help our employees grow their skills and careers.
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