Amazon’s “Day 1” mentality is our approach to doing everything with the energy and entrepreneurial spirit of a new organization on its first day.
Working to earn and keep our customers’ trust is the single biggest driver of Amazon’s Day 1 approach. Amazon’s decision-making process asks employees to consider whether an action is a one-way door—consequential and nearly irreversible—or a two-way door, easy to change course and go back. Discover more about who we are through our Leadership Principles.
Learn more about us
While our business has evolved over the years, one constant is customers’ desire for lower prices, better selection, and convenient services.
Explore Amazon's economic impact in nations and regions across the UK.
Our workplace is made up of a talented, global team of individuals who work hard every day to create a great experience for customers, employees, partners, and the communities where we serve.
Amazon employees use the Leadership Principles every day as we’re discussing new projects, deciding on the best solution for a customer's problem, or interviewing candidates.
We’re honored to be recognized for the work we do on behalf of our customers, employees, and communities around the world.
Read the most recent letters to Amazon’s shareholders from our CEO.
We invest in the success of our employees
Amazon will spend over $1.2 billion to provide free skills training to employees—helping them further their careers in tech and in-demand roles such as cloud computing. Learn more about how we help our employees grow their skills and careers.
Latest news
A new wind farm in South Ayrshire brings Amazon's carbon-free energy capacity in the UK to more than 1GW, making it the country's largest corporate purchaser of carbon-free energy for the fifth consecutive year.
From assassins on the run to Batman's return, here's everything coming to Prime Video UK this July.
The UK Government has taken an important step towards creating a fairer tax system for British businesses by launching a consultation on reforming VAT Deemed Reseller rules.
Amazon's Prime Day event starts today, offering Prime members four days to shop.
Last year, Amazon paid more than £1 billion in direct taxes for the second year running, and announced a £40 billion planned forward investment from 2025 to 2027 in the UK.
Amazon is helping charities, Community Interest Companies (CICs) and Charitable Incorporated Organisations (CIOs) create pathways into creative careers and upskill the next generation of creatives.
One year into its £40 billion UK investment, Amazon opens a new fulfilment centre in Northampton, announces the UK's largest cross-dock facility in Kettering, and expands its London campus in Shoreditch.
A four-part documentary following Pep Guardiola's last two years as Manchester City manager launches exclusively on Prime Video in the UK and Ireland this summer.