From fast shipping to quality streaming entertainment with Prime Video, a Prime membership goes a long way. With Amazon Household, the benefits go even further. Learn how you can use Amazon Household to share these benefits and digital content with the people you love.

Whether you’re thinking of joining Prime, or you’ve been with us for a while, it’s important to know how to maximise your membership.

What is Amazon Household?

Amazon Household is a feature that lets you share numerous benefits with another adult and up to four children, helping you make the most of your Prime membership. Your Household can include up to six members (two adults and up to four children), and it’s easy to add or remove members and share content with each other.

What Prime benefits can you share on Amazon Household?

Amazon Household members can share these benefits:

  • Unlimited Prime delivery
  • Prime Video streaming access for adult users in the UK
  • Access to books with Prime Reading and Amazon First Reads
  • Unlimited photo storage with Amazon photos
  • Early access to Lightning Deals

You can also share digital content, including eBooks, apps, and games.

Adults can add children to a Household to manage parental controls on Fire tablets and Kindle e-readers through Amazon Kids. They can personalize each child's experience by selecting what content they are able to see, and set educational goals and time limits.

A graphic of a Fire TV remote in a bag of popcorn, a pair of headphones, and a Kindle.

How to set up Amazon Household

To get started, visit the Amazon Household page and choose Add Adult, or Add a Child. For adults, you can either send an email invite or sign up together to verify your accounts. No invite is necessary to add children.

Once you’ve created your Amazon Household, you can review your content-sharing settings in the Family Library. Check the boxes where you’d like to share content, and uncheck the boxes where you don’t wish to share content. You can change these sharing settings at any point in the future.

How many adults and children can be part of one Amazon Household?

You can have up to six people in your Amazon Household, comprising:

  • Up to two adults (ages 18 and up). Each must have their own Amazon account.
  • Up to four children (children can't shop on Amazon).

Can Amazon Household members see each other’s orders or content?

Adults cannot see each other’s orders or content as long as they use their own individual accounts, and can see and control content viewed by children in their Amazon Household.

How much is Amazon Household?

Amazon Household is included in Prime at no additional cost to use and set up. Only one adult in the Household needs to have a Prime membership.

How to use Amazon Household with Alexa

After you’ve set up Amazon Household online or in the Amazon app, you can say “Alexa, switch accounts” to switch between your various Amazon Household accounts. Say “Alexa, which account is this?” to find out the account that Alexa is currently using.

With Alexa-enabled devices, you can view Amazon Photos on Echo devices with a screen, hear notifications from all linked accounts (all members must turn off these notifications in order to stop them), make and receive Alexa calls and messages for all linked accounts, and share shopping lists.

How to leave Amazon Household

To leave an Amazon Household, go to Manage Your Household and select Leave below your avatar name. Once you leave, only the primary Amazon Prime member will keep the Prime benefits and you'll no longer have access to shared content in the Family Library. Keep in mind you won't be able to join a different Amazon Household for 180 days.

Create your Amazon Household here.