Key takeaways
- Four new Echo devices are coming to the UK—Echo Dot Max, Echo Studio, Echo Show 8, and Echo Show 11.
- Echo Dot Max and Echo Studio deliver exceptional sound and support up to 5.1 sound systems with Alexa Home Theatre.
- New features allow for more personalised and proactive Alexa experiences, including next-generation Alexa+ capabilities once available.
Today, as part of a wider Amazon devices event, we're introducing our most advanced Echo devices ever built, coming to the UK. The all-new Echo Dot Max, Echo Studio, Echo Show 8, and Echo Show 11 deliver more processing power for premium audio, feature an all-new look and feel we think customers will love, and are ready to unlock new gen AI experiences through Alexa+ once available in the UK
Smart speakers that deliver premium sound
Echo Dot Max
The first-ever Echo Dot Max features nearly three times the bass compared to Echo Dot (5th gen) with room-filling sound that automatically adapts to your space.
For the first time Echo Dot has been engineered from the ground up with two speakers. Echo Dot Max features a sophisticated two-way speaker system with a high-excursion woofer, optimised for deep bass, and a custom tweeter for crisp high notes.
We also rearchitected the sound system. The new design eliminates the separate speaker module, integrating the speaker directly into the device housing to double the air space for fuller bass. The result is a compact speaker that packs a huge punch. It’s the best Echo Dot we’ve ever built and it’s only £99.99.
Echo Studio
We designed Echo Studio to fit elegantly into any room. It’s 40% smaller than the original and is the best sound you can get in a smart speaker at this size.
The new Echo Studio combines a powerful high-excursion woofer that delivers deep, immersive bass and three optimally placed full-range drivers to create immersive sound that fills the room. Plus, it supports spatial audio and Dolby Atmos—some of the most advanced audio technologies available—for a true surround sound experience.
In addition to premium audio, this new smart speaker features a new modern spherical design and premium material. The fabric has been knit in 3D to maintain the ultimate acoustic transparency. And we’ve added an engaging visual understanding model to the familiar light ring. It will be available for £219.99.
Build your own home theatre with Echo
You can connect up to five Echo Studio or Echo Dot Max devices with compatible Fire TV sticks for an immersive surround sound system in minutes. With Alexa Home Theatre, you just plug in your speakers and Alexa takes care of the rest—automatically tuning them to the room. Systems like these typically cost thousands of pounds and take time and expertise to set them up.
Echo Show 8 and Echo Show 11 - stunning new design with smart displays
We’re excited to introduce our most advanced smart displays yet—the new Echo Show 8 and Echo Show 11.
The first thing you’ll notice about these new, custom displays is their modern look and beautiful design. The displays on the Echo Show 8 and Echo Show 11 combine in-cell touch and negative liquid crystal design to deliver an amazing viewing experience and ambient visuals that adapt to the environment. This approach allowed us to reduce layers of lamination and maximise the viewing angle. The picture quality is exceptional with improved clarity in both bright and dimly lit rooms.
These all-new high-density, high-definition displays pack in over a million pixels and are complemented by a 13MP camera for crystal-clear video calls. But we didn’t stop there. We also maximised the viewable screen area, where we’re surfacing even more of the content that matters to our customers most.
They also feature an all-new audio architecture. Both devices include new front-facing stereo speakers and a custom woofer for room-filling spatial audio that make them our best-sounding smart displays available when they launch. The full-range drivers are strategically placed under the floating displays and are meticulously designed to fire audio frontwards to deliver incredibly clear sound directly toward the customer.
Echo Show 8 will be available for £179.99 and Echo Show 11 will be available for £219.99.
Designed exclusively for these new Echo Show models, we're also introducing an adjustable stand (sold separately) thoughtfully crafted to complement each device's design and colour. The stand costs £34.99 and allows for interactions at the perfect angle, every time.
Custom silicon for powerful, enhanced experiences
At the core of our new Echo devices are two custom designed silicon chips—AZ3 and AZ3 Pro—with an all-new AI Accelerator designed to run AI edge models of the future.
Echo Dot Max uses AZ3 to enable better conversation detection—one of the most important yet challenging parts of building an ambient AI that anyone can talk to from anywhere in the room. AZ3 powers our best microphones yet, supporting even more natural, free-flowing interactions with Alexa, filtering out background noise, and improving Alexa’s ability to detect the wake-word by nearly 50%.
Echo Studio, Echo Show 8, and Echo Show 11 include the more advanced AZ3 Pro, which builds on the power of AZ3’s audio capabilities, adding support for state-of-the-art language models and vision transformers.
Built on top of this silicon is Omnisense, our custom sensor platform designed for ambient AI. Omnisense leverages a range of sensors and signals—the 13-megapixel camera on our new Echo Show devices, audio, ultrasound, WiFi radar, accelerometer, and WiFi CSI—enabling more personalised, proactive, and helpful Alexa experiences.
UK pricing and release dates
All four new Echo devices are available for pre-order today. The all-new Echo Dot Max and Echo Studio will be available on 29 October, whilst the new Echo Show 8 and Echo Show 11 will be available on 12 November.
The Echo Dot Max will be priced at £99.99; Echo Studio £219.99; Echo Show 8 £179.99; and Echo Show 11 £219.99.
The next generation of Echo hardware is built for the future of AI, making them ready for Alexa+, our assistant powered by generative AI, once available in the UK. All four new devices feature advanced hardware capabilities to power next-generation experiences when they become available in your location, while delivering faster and more helpful interactions today.
Check out our Echo buying guide so you can find the right device for you.
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