Great deals across every category are going live throughout Prime Day. Check out the list below and then visit the Prime Day page to start shopping.

Prime is packed with tons of great benefits—and you can start enjoying them for free today.

Some of the top deals to discover on Prime Day 2023:

Amazon Devices: Save up to 58% on select Amazon Devices this Prime Day, including the all new Echo Pop, Echo Show 5 and Echo Show 5 Kids, Fire TV Stick 4K Max, Kindle Scribe, Fire Max 11 tablet, Kindle Paperwhite, Ring Video Doorbell, Ring Indoor Camera and Ring Intercom.

Automotive: Save up to 30% on Automotive brands including Noco, Dometic, Castrol and Glart.

Baby: Save up to 60% on Feeding Equipment including Tommee Tippee and Phillips, up to 50% on Monitors & Nursery Décor from Hubble, Nanit and Chicco and up to 40% on Car Seats & Strollers including Cybex and Baby Jogger.

Beauty: Save up to 60% on Fragrance from Ghost, Hugo Boss, Calvin Klein & more. Save up to 50% on Haircare from TIGI, Kérastase, Redken and more as well as Skincare including Olay, CeraVe, Garnier and more.

Beer, Wine & Spirits: Save up to 35% off on Beers, Wine and Spirits including 30% off on Highland Park Scotch, G.H Mumm Champagne and Baileys Cream Liqueur.

Wireless electronics: Save up to 45% on smartphones, wearables and accessories from Apple, Google, Samsung, Garmin, Xiaomi, and more.

An illustrated image of miscellaneous electronic devices on a blue background.

Furniture: Save up to 30% on mattresses, home office, living room, children's furniture & more.

Garden: Save up to 30% on garden products including Keter, Charbroil and Roundup.

Grocery: Save up to 30% on coffee from brands including Starbucks, Tassimo and Lavazza and on Nakd, and KIND snacks. Save up to 20% on soft drinks from brands including Lucozade, Rockstar and Ribena.

Home: Save up to 30% on a selection of cutlery, cookware and bakeware including WMF, Zwilling and more. Save up to 30% on cleaning supplies, organisation products and sparkling water makers from Vileda, Joseph Joseph, Sodastream and more. Save up to 30% on smart lighting and bulbs from Philips and more.

Kitchen: Save up to 30% on selected floorcare brands including Shark, Vax and Gtech as well as a broad range of kitchen appliances from Ninja, Tefal, Philips, Cosori and more.

An illustrated image of a person holding several kitchen appliances in her arms.

Video Games: Save up to 30% on video games, accessories from Sony, Microsoft, EA, Power A, Ubisoft and more.

Major Appliances: Save up to 30% on large appliances from brands including Miele, Bosch, and Hisense. Save up to 30% on small kitchen appliances, including Panasonic and Toshiba.

Personal Care Appliances: Save up to 55% on Oral-B and Philips electric toothbrushes. Save up to 50% on male grooming appliances from Philips, Braun, Wahl and more. Save up to 30% on IPL and female hair removal appliances from Braun, Philips and Flawless. Save up to 40% on haircare appliances from ghd, Remington and more. Save up to 30% on water flossers from Waterpik and Panasonic.

Pets: Save up to 30% on pet food and treats from Felix, Pedigree and Forthglade, on pet healthcare from Frontline and YuMOVE, on toys from Nylabone and ChuckIT and more of your pet favourite brands.

An illustrated image of a cat coming out of an Amazon delivery box with the smile logo and a blue background.

Sports: Save up to 30% on an extensive variety of sporting goods including Fitbit activity trackers, Peloton light weights, cycling equipment and camping products. Save up to 30% on sports apparel from a broad range of brands including Helly Hansen, Puma and Speedo.

Toys: Save up to 30% off Lego, Barbie, Hasbro and more.

Amazon Fashion: Save up to 30% off on brands like Levi’s, Champion, Clarks, Crocs, Samsonite, Swarovski, Fossil and more.

An illustrate image of a rack of clothing coming out of an Amazon box

Amazon Brands: Save up to 40% on selected products from Amazon brands, including home, electronic, and sports essentials from Amazon Basics, Umi, and Eono; furniture products for every room from Alkove, Rivet, and Movian; every day essentials such as coffee and nuts; and beauty products from byAmazon, Amazon Basic Care.

Shop more top deals this Prime Day.