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A new partnership with Fire TV and Panasonic

Panasonic announced a global collaboration with Amazon to bring Fire TV built in to its new smart TVs starting in 2024. With Fire TV built in and access to Alexa, customers will be able to enjoy a world of entertainment including live over-the-air content, and streaming apps and services.
Panasonic also unveiled two new flagship OLED smart TVs with Fire TV built in. The Panasonic Z95A and Z93A models will allow customers to easily launch apps, play music, search for titles, and control compatible smart home devices, using far-field voice control with Alexa. When not in use for viewing content, these TVs transform into dynamic displays with the Fire TV Ambient Experience. The Fire TV Ambient Experience turns the biggest screen in your home into a beautiful, always-smart display that can show personal photos, and glanceable information like calendars and reminders through customisable Alexa widgets. Learn more about the collaboration.
Amazon is a long-time supporter of using open technology standards to give customers more choice over the devices and services they use in their homes. That’s also why Amazon is a founding member and key contributor to the Matter Standard. At CES, Amazon announced Matter Casting, which enables customers to cast content to Fire TV and Echo Show 15 devices directly from supported streaming apps on iOS and Android. Customers can begin watching a movie or browse for their next favourite show from Prime Video on their phone, and cast it to their compatible Fire TV device or Echo Show 15. This is an industry-first demonstration of implementing Matter Casting.
Matter Casting is available now for customers around the world who want to cast Prime Video content from iOS and Android devices to Echo Show 15. It will be coming to compatible Fire TV devices in the coming months, including smart TVs from Panasonic with Fire TV built in.










