Computer kits designed to unleash creativity
Kano is the company behind the computer anyone can make, with simple steps, playful projects, and creative tools for people who want to make technology, not just use it. Kano launched in 2013 and developed with the help of hundreds of young people, artists, and teachers worldwide. Read more
We don't choose our passions - our passions choose us. Get published. Write a screenplay. Sell to millions of customers around the world. Build the next hot startup. Start your career.

Innovation

Entrepreneur builds the bank of the future in the cloud

After the banking crisis of 2008, Anne Boden saw the opportunities offered by new technologies as the key to redefine the relationship between banks and their customers. At 50, she set out to build the bank of the future. Today, her mobile-only Starling Bank serves customers all over the UK thanks to Amazon Web Services.

Rural entrepreneur couple finds the key to a family-first lifestyle

Henry and Tracey left the corporate life behind when they moved to the coast of Dorset. In e-commerce, they found the key to a more balanced lifestyle, and a source of strength during a difficult time.

Children’s author scores a goal against cystic fibrosis

Journalist and football aficionado Martin Smith has found self-publishing to be an opportunity to raise awareness on cystic fibrosis, a condition that has affected him since childhood. It turned out to be the start of a new, unexpected chapter in his life.

A space age glue you can use to fix and improve things

Sugru is a mouldable glue that sets by turning into a strong and flexible rubber. Invented by entrepreneur Jane Ni Dhulchaointigh, the innovative material enables the London-based startup to “foster a culture of fixing.”

Oxford Brookes alumni launch TV comedy through Amazon Video Direct

Amazon Video Direct helps content creators and visual storytellers reach millions of Amazon customers.

Winning squirrel takes the prize

Winning the Amazon A (New) Christmas Carol writing competition offered Mike Doodson the chance to fulfil his dream of becoming a published author.

Small British businesses use Alexa to innovate

Laundrapp, a dry cleaning business in London, uses Alexa to innovate in a 150-year-old industry.

Paradise for a Kindle author

Tenerife based author Joe Cawley relaunches his award winning travel memoir and builds a new career using independent publishing.

Lyrics, music and novels: a lover of words

Jamie is a songwriter and singer who discovered writing novels was the best way to pass the time while on tour. Thanks to Kindle and Amazon Music, his fictional band has reached thousands of fans.

One day, one seller, one global market

A day in the life of iQualTech founder and Amazon seller Zamir Cajee

Meet the authors selling millions

Becoming an independent writer is easier with a little help from best-selling peers

Amazon Stories

Readers all around the world are now Mark’s jury

Successful lawyer or best-selling author? Mark Dawson’s choice.

Nick’s writing saves him from bankruptcy

Following his dream of becoming an author solved Nick Alexander’s financial woes

From builders' merchant to award-winning author

He used to write after putting his children to bed. Now David Leadbeater is a bestselling action-adventure author and winner of the inaugural UK Kindle Storyteller Award.

Ethical e-commerce

He dreamt of working in sustainable development and microfunding: thanks to Amazon, Al can now help farmers in Southeast Asia

The party experts are one click away

For Kerry and Jason, founders of Party Bag World on Amazon, there are plenty of reasons to celebrate.

Crime pays for self-published author

Keith's English teacher told him he would never make it as a science fiction writer. She was only partially right...

Unclogging the way to online success

Billy takes his father’s business to the next level

The beauty of being your own boss

She wanted to spend more time with her daughter. By opening a health and beauty shop on Amazon, Sanjana found the balance she needed.

Striking a chord with customers

How Brad turned his passion for music into a profession and made waves on Amazon Marketplace

How a birthday present transformed Paul's life

Paul Pilkington took control and found his readers.

Crime for a change

How a famous English landmark inspired Louise to reinvent her career

One million copies was only the beginning

Best-selling author Scott Mariani uses self-publishing to develop his career

Making a case for design

Helen decided to quit her seven-to-seven job and start designing colourful covers for electronic devices

The power of simplicity

Ravi and his father found smartphones too complicated. Now they sell their own easy-to-use phones across the world.

The police officer who became a writer

Once bottom of the class, Tim O’Rourke is now a best-selling author

Mum of two self-publishes best seller

Tracy Bloom's maternity leave delivered a Kindle hit as well as a baby
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