Shearer Candles, a family run company which manufactures its own range of candles in the UK, was handpicked from thousands of small businesses to feature in Amazon’s first national TV advert.

The advert, which launched this week, highlights how half of everything sold on Amazon comes from small and medium-size businesses just like Shearer Candles, showcasing how Amazon helps them reach customers around the world.

Amazon - A Big Collection of Small

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The Glasgow based candle company has been operating for 120 years, and until recently only trading from just one high-street location. Since launching their products online, business has grown significantly and Shearer Candles now employ over 50 staff and trades from four locations including two seasonal pop-ups.

Stephanie Barnett from Shearer Candles said: “As the UK’s longest established creator and purveyor of lifestyle candles, everything we do is usually underpinned by long-standing tradition and heritage. So selling on Amazon has been a whirlwind romance for us! Each month we have seen sales growing from strength to strength; it really has become an integral selling tool and source of revenue for our small family run business”.

“Shearer Candles is a great example of how Amazon can play a vital part in growth strategy, allowing SMEs to reach millions of customers– not just in the UK, but globally,” said Doug Gurr, UK Country Manager, Amazon.