Over 13 million viewers tuned in to Prime Video’s debut season of the UEFA Champions League in the UK and Ireland across the 2024–25 season, setting a new record for the most-watched season of sport on Prime Video in Europe.
Every week, Prime Video broadcast the top-pick Tuesday match in the UK and Ireland, with 17 fixtures from the play-off stage through to the semi-finals—complete with pitch-side coverage from a star-studded broadcast team including Gabby Logan, Wayne Rooney, Clarence Seedorf, Daniel Sturridge, Alex Aljoe, Alan Shearer, and Jon Champion.
This season’s knockout phase also set new record audiences for individual live sporting events on Prime Video in the UK.
Paris Saint-Germain’s dramatic victory against Liverpool set a new Prime Video UK viewership record, surpassing 5 million viewers across the evening, while the PSG semi-final victory against Arsenal also attracted more than 5 million viewers. Meanwhile, Arsenal and Manchester City’s fixtures against Real Madrid reached well over 4 million viewers.
All of these matches surpassed the previous record live audience for Prime Video in the UK, set by Arsenal’s top-of-the-table clash with Manchester City in the Premier League back in February 2023.
“These record audiences show how the reach and accessibility of Prime extends these huge European matches to even more fans,” said Alex Green, Managing Director of Prime Video Sport, International. “This is also a great credit to our talented production team who make these headline Tuesday matches a truly must-watch spectacle, with 90 minutes of pre-match coverage and a constant pitch-side presence that fans have really responded to. We are just getting started and will continue to innovate as we develop our coverage next season.”
The UEFA Champions League is included with a Prime Membership which costs £8.99 per month or £95 per year. All upcoming matches can be found in the ‘Sports’ section of Prime Video.
If you’re not yet a Prime member and unsure whether it’s right for you, you can sign up for a free trial.
What else can you watch on Prime Video?
Live sport joins Prime Video’s growing line-up of sports content, including critically acclaimed documentaries such as Sven, Four Kings, Federer: Twelve Final Days, 99, Rooney, Ben Stokes: Phoenix from the Ashes, Sir Alex Ferguson: Never Give In, Take Us Home: Leeds United, When Eagles Dare, and more.
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