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Amazon partners with brands around the world to reduce brand-supplied packaging and the need for Amazon to add additional protective packaging.
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Packaging design

Frustration-Free Packaging (FFP) guidance helps Vendors create fun and compact packaging that uses less material.
Designing packaging for Amazon starts with the customer and works backwards. Delivering products that customers love starts with packaging designed for online fulfilment that reduces packaging waste while ensuring products reach customers undamaged.
Amazon packaging box sits on a rock in the Spheres building.

Amazon packaging certification guidelines

Specific design criteria for our three-tiered FFP certification programme, which includes: Tier 1 (FFP), Tier 2 (SIOC): Ready to ship and Tier 3: Prep-Free Packaging.

Design for packaging support

Amazon Packaging Support and Supplier Network (APASS)
To support the development of packaging for Amazon, the APASS network provides a list of companies and labs that can help test, design and supply packaging in line with Amazon's packaging certification guidelines. All the companies on this list have received guidance from Amazon and many have worked with manufacturers to achieve packaging solutions that meet our standards.

Move on to step 2
Once Vendors have a new design, click here to move on to the next step: Test and certify
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