# Innovation

![The Amazon Innovation Accelerator: 2026 winners and everything you need to know](https://assets.aboutamazon.com/dims4/default/65c274a/2147483647/strip/true/crop/2001x1126+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fcc%2F51%2Fb3b4ca9f44bb9190dc25436423b0%2Famazon-innovation-accelerate-awards-hero-2000x1125.jpg)
- [The Amazon Innovation Accelerator: 2026 winners and everything you need to know](https://www.aboutamazon.co.uk/news/small-businesses/5-things-to-know-about-amazon-innovation-accelerator)
![Introducing Alexa.com, a new way to interact with Alexa+ in the UK   ](https://assets.aboutamazon.com/dims4/default/e50d40f/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F36%2F69%2F8a92d1b24de7a2d5c61ce2c478d5%2Fuk-alexa-2026-0001-1.jpg)
- [Introducing Alexa.com, a new way to interact with Alexa+ in the UK   ](https://www.aboutamazon.co.uk/news/devices/introducing-alexa-com-a-new-way-to-interact-with-alexa-in-the-uk)
![How LEO satellite broadband could boost the UK economy by £2 billion](https://assets.aboutamazon.com/dims4/default/74aff24/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F44%2F22%2F6d05b58f4efaa3875106d6569d94%2Fle-01-launch-11.jpg)
- [How LEO satellite broadband could boost the UK economy by £2 billion](https://www.aboutamazon.co.uk/news/devices/how-leo-satellite-broadband-could-boost-the-uk-economy-by-2-billion)
![New report reveals Amazon's economic impact on Teesside and what our £40 billion UK investment means for communities ](https://assets.aboutamazon.com/dims4/default/88711fd/2147483647/strip/true/crop/2400x1600+0+0/resize/1115x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F8e%2F81%2Fd412bcbe436da391d4b3631b008e%2Funp-amazon-47423-ncl2-site-photography002.JPG)
- [New report reveals Amazon's economic impact on Teesside and what our £40 billion UK investment means for communities ](https://www.aboutamazon.co.uk/news/job-creation-and-investment/new-report-reveals-amazons-economic-impact-on-teesside-and-what-our-40-billion-uk-investment-means-for-communities)
![From pushcarts to paper bags: 3 simple ways we're reducing delivery emissions in London](https://i.ytimg.com/vi/3qcX6ZdvoIU/hqdefault.jpg)
- [From pushcarts to paper bags: 3 simple ways we're reducing delivery emissions in London](https://www.aboutamazon.co.uk/from-pushcarts-to-paper-bags-3-simple-ways-were-reducing-delivery-emissions-in-london)
![Amazon has started drone flights in the UK—here’s everything you need to know](https://assets.aboutamazon.com/dims4/default/b05f863/2147483647/strip/true/crop/2000x1126+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fdc%2Fdc%2F6f0b188b4281be4a05b5a08890f9%2Fmk30-drone.jpg)
- [Amazon has started drone flights in the UK—here’s everything you need to know](https://www.aboutamazon.co.uk/news/innovation/prime-air-drone-deliveries-uk)
![Everything UK customers need to know about Amazon Leo, Amazon's satellite broadband network](https://assets.aboutamazon.com/dims4/default/9528b0a/2147483647/strip/true/crop/2000x1126+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Fcd%2Fd8%2F8b8a54344927b0cca4628d685beb%2Faa-hero-image-final-2.png)
- [Everything UK customers need to know about Amazon Leo, Amazon's satellite broadband network](https://www.aboutamazon.co.uk/news/company-news/what-is-amazon-leo-uk)
![What’s the craic? Alexa can now use Irish phrases and speak with an Irish accent](https://assets.aboutamazon.com/dims4/default/127d66c/2147483647/strip/true/crop/1688x1125+0+0/resize/1115x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F93%2F68%2Fdb8cc6b84363a0350ff57d73ab51%2Falexa-dingle-aisling-bea-hero-2.jpg)
- [What’s the craic? Alexa can now use Irish phrases and speak with an Irish accent](https://www.aboutamazon.co.uk/news/devices/alexa-irish-accent)
![Amazon announces the launch of Rufus in the UK, a new generative AI-powered conversational shopping assistant](https://assets.aboutamazon.com/f9/47/ae31234b4696b5dbe7d209beaffd/24q3-rufus-pr-uk-blogpost-header.png)
- [Amazon announces the launch of Rufus in the UK, a new generative AI-powered conversational shopping assistant](https://www.aboutamazon.co.uk/news/retail/amazon-rufus-launch-uk-generative-ai-shopping-assistant)
![How Amazon continues to improve its packaging ](https://assets.aboutamazon.com/dims4/default/846d6fb/2147483647/strip/true/crop/2000x1125+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2F72%2F4f%2Fcbaffde548a181d32dbf49496caf%2Fweb-hero-uk-brs1-smartpaper-dsc-1914-toned.jpg)
- [How Amazon continues to improve its packaging ](https://www.aboutamazon.co.uk/news/sustainability/amazon-improves-packaging)
![The amazing facts and figures behind Amazon's 1 million robots](https://assets.aboutamazon.com/87/c3/8dd435014d4b9214e51359f4eea8/pad2-de-50.jpg)
- [The amazing facts and figures behind Amazon's 1 million robots](https://www.aboutamazon.co.uk/news/innovation/bots-by-the-numbers-facts-and-figures-about-robotics-at-amazon)
![Amazon Leo receives approval to offer satellite internet in the UK](https://assets.aboutamazon.com/dims4/default/33bc4d3/2147483647/strip/true/crop/1600x900+0+0/resize/1320x743!/quality/90/?url=https%3A%2F%2Fassets.aboutamazon.com%2Feb%2F53%2F7eb597ac4f4f8acc18894d7267ee%2Famazon-kuiper-standard-terminal.jpg)
- [Amazon Leo receives approval to offer satellite internet in the UK](https://www.aboutamazon.co.uk/news/company-news/project-kuiper-receives-approval-to-offer-satellite-internet-in-the-uk)